Lip color can change the mood of a look in seconds. Rather than searching for a single perfect shade, consider the effect you want: subtle definition, a soft stain or a strong focal point.
A thoughtful approach
Try colors in natural light and compare finishes as well as shades. A sheer balm is forgiving and easy to reapply, while a satin or matte lipstick offers a more defined finish.
Make it your own
Prepare lips gently with balm if they feel dry. A lip pencil can add definition, but it is optional; experimenting is the most useful guide to what feels like you.